Breakfast at Tiffany's (1961): Poster Analysis

This poster is effective as it isn't over done. The main image is very simple with a white background. The simplicity draws the attention of the audience. The image of the woman, assumed the main character, is an iconic image from this film. The outfit and accessories are heavily associated with Audrey Hepburn and have created an iconic look representative of the film. The image of the cat suggests that it will play a role in the film plot in relation to Audrey Hepburn's character.

The use of the secondary image to the side of the poster hints at a part of the plot of the film. This entices the audience as it gives them an insight into the film and how it might end.

The primary colours on the border in contrast to the white background makes the images stand out. The borders attract the audience because they are brightly coloured. This is an interesting contrast as the rest of the poster is not as bright as the border.

The use of a large bold font for Audrey Hepburn's name shows her to be a unique selling point for the film as she was a popular actress at the time. The colour links to her outfit in the image and creates a classy effect for the film. This hints at her character's personality in the film. The slogan, "Daring, darling Holly Golightly to a new high in entertainment delight!", also hints at her personality traits as well as the success of the film.

The title is in a bold red colour which draws the attention of the audience. The font is very elaborate in comparison to the other language used on the poster. The ring on the "T" hints at the wealth of the characters in the story, but also links back to the character image and the jewellery in it. This gives the audience more of an insight into the characters in the film and encourages them to watch it, possibly as a form of escapism into another world.